worked with

US-Based Telehealth & Health Tech Company

UAE, Dubai

Senior Marketing Manager / Lead Marketer

• Marketing Leadership: Lead a multidisciplinary marketing team to drive client acquisition across online and offline channels for CHI and telehealth services.

• Performance Advertising & Paid Media: Oversee end-to-end performance marketing, managing multi-channel ad campaigns (Google Ads, Meta Ads, SEO) with optimized budgeting, precise targeting, and continuous performance analysis.

• Influencer & Media Strategy: Direct high-visibility campaigns by partnering with top influencers, casting podcast hosts, and producing branded TV/digital podcast content to build brand authority.

• Creative & Social Direction: Supervise all graphic, video, and copy deliverables while managing total brand presence across all major social media platforms.

• Omnichannel Growth: Design and execute integrated online and offline promotional strategies engineered to increase inbound patient/client inquiries and revenue growth.

MARKETING HEAD

Ashtamichira, Thrissur

Achievements/Tasks

• Digital Leadership: Managed all digital platforms and led a marketing team of 5+ to grow brand presence.
• Event Management: Planned and executed major promotional events in partnership with Association of Television Media Artistes and Association of Malayalam Movie Artists and others.
• Sales & Promotions: Directed online sales campaigns, collaborations, and influencer partnerships to boost conversions.
• E-commerce Development: Developed and launched the company’s Shopify e-commerce website, improving online sales.
• Brand Building: Created the parent company’s brand identity, including name, logo, and brand guidelines.
• Digital Growth: Increased online visibility and engagement through optimized digital strategies.
• Strategic Partnerships: Strengthened brand credibility through collaboration programs and high-impact events.
• Theatre Advertising: Produced theatre advertisements to drive local audience engagement.
• Managed and optimized Meta Ads campaigns to drive targeted marketing efforts, including budgeting, audience segmentation, and performance analysis.

MARKETING EXECUTIVE

Achievements/Tasks

● Oversaw corporate social and web channels, enhancing social engagement and brand reach.

● Ran paid social campaigns on Meta (INR 20K-40K/month), applying strategic audience segmentation and performance analysis.

● Directed promotional online sales campaigns, influencer collaborations, and regional theater advertisements.

Achievements/Tasks

• Managed 5+ social media platforms , boosting brand presence and engagement through tailored content and weekly ads.
• Produced event coverage through documentary videos and short clips.
• Designed branding materials (emails, banners, brochures, website layouts)
• Filmed podcasts for social media influencers to enhance content engagement.

Achievements/Tasks

• Created designs and videos for social media campaigns, aligning
  content with new marketing strategies
• Designed logos for upcoming product variants.
• Designed logos for product variants and filmed events/ads to support
  promotions..
• Executed digital marketing strategies to boost brand awareness.